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Author archive: isytes

How To Bring TrafficTo Your Website

Expert in Web Marketing

Recently, we added keywords and alt tags to B.A.S. Air Conditioning & Heating’s website. Did you know something so simple could have such a huge impact on the traffic of your website? Keywords and phrases are also very important. You want to choose words that are relevant to your site. Also sign up to: –…

Survey Your Customers

Expert in Web Marketing

Listening to your customers can always give you a reality check. It’s easy to listen to good news, but what happens when a customer gives you bad news? Acting on bad news might just be the best thing you can do to make your business better. So be brave, and learn what these opinions are,…

Stopping Difficult People From Sucking the Life Out of Your Organization

Expert in Web Marketing

Every organization has at least one. ­ A difficult person whose behavior negatively effects those around them. Difficult employees crush productivity, destroy morale ­ and push your best employees out the door. However, many organizations are finding that these employees can be turned into high-quality personnel in just a few steps. How do they do…

Best Practices For Planning International Events

Expert in Web Marketing

Planning an event overseas there are a few things you should consider. Educate yourself about culture. “The best way to prepare yourself for the cultural expectations of a destination is to talk to people who have been [or live] there,” says Adrienne Hill, who has planned medium sized networking and educational workshop events in Malaysia,…

10 Tips: Build Authority For Profitable Sales

Expert in Web Marketing

1. Identify your Audience. Seriously, not “Everyone” is your target audience. “Moms with only 15 minutes in their day to exercise” is a target audience. Look at your existing customers, pick the ones you are most successful with and start profiling them. Which means you have to talk to them. Find out what they are…

NEW! Go HVAC Marketing Online & Offline

BAS Inspection

Take Your Business & Market in Any Season We started a new campaign with B.A.S. Air Conditioning & Heating for winterizing your Katy home. With web banners to learn about the importance of a full inspection of your furnace. As well as Goodman specials. We gave away to 5 Listeners on Check A Pro Radio Safety…