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Category archive: Blog

Web Banners And Placements

Web Banners And Placements

Web Banners are the ads that are seen on websites when clicked on they will lead back to your website. It is also considered another form of brand recognition. Of course your ad could be among many other ads seen in a timed rotation. Web Banner placement on high traffic sites such as news media,…

Web Commercials

Web Commercials

If you live in the 20th Century, you are familiar with commercials that occur during your favorite TV show or movie. Morning News can be watched at the click of a play button that afternoon. Streaming media can be played while you wait for your past episode of Heroes to load. What if you can…

Pay Per Impression

Pay Per Impression

This is an online advertisement that is a single appearance on a web page. It is often used in internet advertising. Each time an advertisement loads onto a user’s screen, the ad server may count that loading as one impression. However, the ad server may be programmed to exclude from the count certain non-qualifying activity…

Forum Posts

Forum Posts

Posting on forums is a another form of marketing that has potential to helping your customers with their problems. Simply join conversations on relevant forums to provide thoughtful advice or recommendations. This is not a scientific formula that works with everyone. It is not a guarantee that they will lead back to your website or…

Press Releases, Press Releases, Press Release

Press Releases, Press Releases, Press Release

Press releases is really an organized way for media representatives to do their job. For them to get the who, what, when, etc. in a letter format. BUT it may take about 3 months prior scheduling for them to get the information out to the public or to get a news anchor to be interested…

Business Fan Pages

Business Fan Pages

In the beginning of how my company started was by referrals. A friend was raving about a fabulous branding design that I did or a guest who attended a party that I coordinated. But the other half of my new business development came from the internet. People found me on a directory listing or they…

Are You On The List?

Are You On The List?

Web Directory Listings In the research of working the Houston market a lot of keywords people use to find certain types of companies on industry or business related directories. It is important to be listed on directories. Very similar to traditional advertising methods. Such as picking up the phone book and looking up a category…

Do You Need A Blog?

Do You Need A Blog?

Adding a blog to your existing website. A simple quick link to your blog address. This is not like a new website development that is going to take weeks to produce. Depending on how advance your Blog could be it can be done within hours. In my honest opinion I will confess…I have done all…

Does Advertising Work?

Does Advertising Work?

Advertising does work. The truth is anyone can advertise their business. But very few can do it effectively. For example, have you ever noticed the Garage Sale signs in neighborhoods? What causes more traffic to go to one sale vs another? Some may be a ripped up weathered cardboard box on a stake with a…

An Artist Named Jeff Sanson

An Artist Named Jeff Sanson

True artists and illustrators are hard to find these days. But I was blessed to meet one who has a phenomenal talent in creating quality illustrations from the conceptualization stage to final art that can compel, educate, and attract viewers. His name is Jeff Sanson. He has illustrated items on packaging for retail and food…

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