I-SYTES

Why Sopa Is Going To Screw Us All

admin — Thu, 19 Jan 2012 21:25:12 +0000

Watch this documentary by Chase Whiteside and Erick Stoll.

What is SOPA? What is PIPA?
Find out how the bills work? How does this effect YOUR banking?
How will they be blocking access and censor our searches?

Will this give us a bad global precedent? Will this threaten free speech? Will this stifle innovation and new start up companies?

Why haven’t I heard any of the large media companies support this? Find out why there is a news media silence of the function of PIPA/SOPA? (The media who owns every major news network.)

Who will be the private police power?

Congress is trying to pass legislation that threatens free speech and innovation on the Internet, under the banner of anti-piracy efforts.

What’s at risk? The proposed infrastructure would damage the security of the Internet and allow the government extensive censorship abilities.

The result? Your favorite websites, both inside and outside the US, could be blocked based on a single infringement claim, without any due process of law.

How is it done? The US will be able to block a site’s web traffic, ad traffic and search traffic using the same website censorship methods used by China, Iran and Syria.

What about piracy? Piracy is a problem but there are better ways to address it that don’t stifle innovation, knowledge and creativity — or give the US such unchecked power over the global Internet.

Recommendations = More Business

isytes — Mon, 26 Dec 2011 14:33:03 +0000

In My Opinion

Good reviews are like gold to a business owner. In fact, a recent survey of Manta users found that referrals are the most valued source of new business leads. So getting them should be an important part of your marketing plan. Go ahead and ask your customers to add one to your website.

Use the Language of Your Audience

isytes — Fri, 16 Dec 2011 22:20:27 +0000

Always consider the people you are connecting with when marketing and selling. You don’t want to sound condescending or confusing but you should sound like you know what you’re talking about. Use the lingo of your industry when that is your audience. But avoid lingo when addressing a general audience.

Add These Important Extras to Your Emails

isytes — Thu, 15 Dec 2011 22:14:47 +0000

Make sure you include a signature file in all of your outgoing email–personal and business—that includes full contact details, including phone number, address and website address. This is also a great place to promote a special offer or to highlight a promotional page on your website.

Make Personal Phone Calls

isytes — Wed, 14 Dec 2011 22:13:40 +0000

Whenever possible, make personal phone calls to your customers.

If your customer hears your voice, they will feel like your company really cares.

In a world where email and other quick forms of communication are popular, you can make your small business stand out by making personal phone calls in addition to your usual communication methods.

Survey Your Customers

isytes — Mon, 12 Dec 2011 22:09:44 +0000

Listening to your customers can always give you a reality check. It’s easy to listen to good news, but what happens when a customer gives you bad news? Acting on bad news might just be the best thing you can do to make your business better. So be brave, and learn what these opinions are, by simply asking.

Be an Energetic & Enthusiastic Leader

isytes — Sun, 11 Dec 2011 22:08:52 +0000

Negative attitudes bring the whole team down. Adopting a can-do attitude and implementing enthusiasm in your day-to-day interactions will energize your team and encourage them to look for the positive in even the most challenging situations presented.

Diversify on Social Media

isytes — Sat, 10 Dec 2011 22:07:53 +0000

When it comes to social media, diversify your content; ask questions, post interesting quotes, add photos and videos. Changing up your content will keep users engaged–and engaged users turn into loyal customers.

Renegotiate Contracts to Save Cash

isytes — Fri, 09 Dec 2011 22:06:56 +0000

If you’re looking for ways to save money, try to negotiate lower rates with companies you do business with. For example, if you hire a cleaning crew or if you rent the space where your business resides, try to renegotiate those contracts to save on expenses. It’s worth a try even if it means reducing the service you pay for.

How Would You Like To Have Access To Your Own Website?

isytes — Fri, 09 Dec 2011 01:01:24 +0000

Well, now you can! Have access to your own website or blog news site. It is very simple, and your information and pictures will post to your site in seconds.